Another one of my favorite creatives, Storm Shot wanted us to create an ad that would allow us to entice users to want to play. Through our research and data, we determined that a bride wanting to get revenge on what was supposed to be her husband, would draw the crowds towards us. We were right, this ended up being one of the highest spending campaigns for this title after so many others had failed. So much so that we made another iteration using the wife as the intro. This creative was developed by Taylor Christopherson!

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